Traffic in the Goal Tree

Understand the role of traffic in the Goal Tree and its impact on overall growth objectives.

Learn how different types of traffic contribute to various stages of the funnel.

Master the use of Google Analytics to gather and analyse traffic data effectively.

Read more

Affiliate Marketing

Explore leveraging partnerships to promote your offerings and boost revenue.

Get your free growth score

Receive your free personal PDF report in 2 minutes

Most important about

Affiliate Marketing

Involves earning a commission by promoting other people's products.

Relies on partnerships with affiliates to expand market reach.

Requires monitoring and optimising affiliate performance.

What is Affiliate Marketing?

Imagine you've got a mate who's opened a new cafe. You tell all your friends about it, and every time one of them visits based on your recommendation, your mate gives you a free coffee as a thank you. That's the essence of affiliate marketing. It's a system where businesses reward partners (known as affiliates) for directing customers their way through the affiliate's own marketing efforts.

Why is Affiliate Marketing Important?

It's a win-win scenario. For businesses, it's a cost-effective way to get the word out and drive sales without upfront advertising costs. For affiliates, it's an opportunity to earn commissions for promoting products or services they believe in. It's like word-of-mouth marketing but on steroids.

How Do I Use Affiliate Marketing?

If you're a business, start by setting up an affiliate programme with clear terms and commission structures. Then, partner with individuals or companies that align with your brand. If you're looking to be an affiliate, join programmes of products or services you genuinely like and promote them to your audience, ensuring transparency and trust.

In a Nutshell...

Affiliate marketing is all about leveraging partnerships for mutual benefit. It's a performance-based system where rewards are given for specific actions like sales or registrations. Whether you're a brand looking to expand your reach or an individual keen on monetising your platform, affiliate marketing offers a collaborative approach to growth.


Frequently asked questions

Frequently asked questions about this concept.

Ewoud is a smart guy and a great sparring partner. He adds the most value in solving growth challenges in an abstract way and in unravelling the principles behind the problem. In this way, Ewoud helps to structure growth and finds growth opportunities.

Olaf Arkauer
Olaf Arkauer
Suite 702
What is affiliate marketing and how does it work?
How do you choose the right affiliates for your products?
What are the common commission models in affiliate marketing?
How can you ensure your affiliate marketing is transparent and ethical?