All levels of the growth programme

15 courses for marketing teams that want to improve growth from a strong foundation.

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Courses

Courses to level up your growth

Built for action and created based on 10+ years in growth.

Course

1

Personal Productivity

Go from overwhelmed to full control

Personal Productivity ensures that every team member begins with a foundation for managing their own time and tasks effectively.

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Course

2

Responsibilities & Decisions

Clear Roles, Better Results

Define clear roles and decision-making frameworks to enhance team efficiency and accountability.

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Course

3

Project management

Unify workflow & communication in 1 place

Implement a project management system to centralise tasks, set priorities, and align team goals for improved efficiency and clarity.

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Course

4

Tool Stack

Streamline your tech stack

Enhance your team’s productivity without the overwhelm. Using the right tools correctly will save you hours of time and make work much more interesting.

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Course

5

Automations

Connect all your tools together

Embrace automation to transform your team's efficiency. Learn to identify repetitive tasks that can be automated, freeing up time for strategic work that drives growth.

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Course

6

Goal Tree

Understand what drives growth

Dive deep into the heart of customer acquisition by mastering the metrics that matter.

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Course

7

Customer insights

Unlock the secrets of your customers' minds

This level is all about getting under the skin of your audience through user interviews, data analysis, and research.

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Course

8

Customer journey

Turn your website into a conversion machine

This level involves a meticulous walkthrough of your site, applying a comprehensive checklist to each segment of your sales funnel.

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Course

9

Conversion marketing automation

Supercharge conversion with targeted marketing automation

Learn strategies for nudging potential customers closer to purchase and re-engaging those who slip away.

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Course

10

Experimentation

Refine your funnel to perfection with the power of A/B testing.

This final level teaches you to scientifically test different elements of your customer journey.

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Course

11

LTV training

Understanding the Lifetime landscape

Begin your journey with a deep dive into the lifetime value model. Unravel the mysteries of retention rates, churn, and their critical impact on your business's bottom line.

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Course

12

Segmentation

Unlock the power of segmentation

Learn how to dissect your customer base into meaningful segments that reveal hidden opportunities for targeted engagement.

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Course

13

Retention marketing automation

Give every reason to stay, engage, and purchase again.

Transform first-time buyers into lifelong fans with sophisticated Klaviyo flows tailored to every stage of the customer journey.

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Course

14

LTV amplification

Craft irresistible offers based on customer data

Elevate the average order value and transform single purchases into ongoing relationships through strategic bundling, upselling, and cross-selling.

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Course

15

Loyalty program

Turn happy customers into advocates

Cement your customers' loyalty with programs that acknowledge and reward their engagement and spending.

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It's great that we can use our own customers as examples live and that we can immediately apply the learning points in practice during the exercises. Excellent!

Erik Oosterom
Erik Oosterom
Prodos
Tech & Data Specialist

Ewoud provided me with the right tips to gain more focus in my work, set long- and short-term goals and make more strategic decisions. Thanks to Ewoud, my day-to-day work is clear and fixed, whilst working on goals that help our business grow.

Machteld van der Does
Machteld van der Does
SOPHIA MAE
Senior Allround Marketeer

I enjoyed the Goal Tree workshop today. A nice variety of exercises and plenty of individual attention from Ewoud for the participants in the group.

Chi Chun Lie
Chi Chun Lie
Prodos
Growth Marketeer

Great course for those who want to start optimizing their webshop and online marketing but don't know where to begin. During this course, you'll receive tools with which you can immediately get to work!

Noor Jansen
Noor Jansen
Yaya
Junior Online Marketeer

The Growth Hacking sessions by Ewoud where very valuable for me. Ewoud gave me a lot of inspiration and tools how to approach growth hacking. This kickstarted my career and the tips he gave me in the sessions where very applicable and valuable in my job as Growth Hacker. Even now, a few years later I consult Ewoud about this topic. I really like working with Ewoud.

Joël Monté
Joël Monté
Strategiefabriek
Growth Markteer

Ewoud has helped me well in identifying the biggest challenges of my business. By listening carefully and asking the right questions, I realized that the biggest 'problems' I thought were hindering growth are not the issue.

Max Savonije
Max Savonije
Nestmanager
Founder

Very good training, gained many new detailed insights, and Ewoud is extremely helpful in answering all the questions posed.

Timon Tlomaczewski
Timon Tlomaczewski
The Talent Institute
Digital Designer

When we had just started the brand, Solid Growth gave me good advice on setting up the customer journey for Afterkar. Ewoud assisted me well with the basics of Shopify and Klaviyo. Solid Growth works quickly and collaborates effectively.

Robbert Appels
Robbert Appels
Co-founder Afterkar

Amazing workshop. Thanks a lot. Really helped me (re)organising my planning, agenda and email with loads of practical tips. But most importantly, a wakeup call to change my mindset towards tasks, priorities and planning.

Gaby Ghusen
Gaby Ghusen
The Talent Institute
Digital Innovator

As a company, we were looking to improve our knowledge to further enhance our customers' growth strategies. With Ewoud's in-depth knowledge and a nice pace of new information, we loved every session. With newfound inspiration, we almost immediately saw an increase in our customers' results. We would recommend Ewoud with 5/5.

Menno van Gerven
Menno van Gerven
DoubleSmart
Marketing Manager

Very informative training! Ewoud is clear and also extremely likable and enthusiastic. The training has definitely helped me in my professional development.

Nino van Viegen
Nino van Viegen
Prodos
Online Marketing Specialist

Super handy training, full of practical tips & tools on time-management and email management

Laurens Spiele
Laurens Spiele
Decathlon
Head of Channels & Solutions

The combination of lightning-fast strategic and creative thinking, a systematic approach, and a healthy dose of enthusiasm is what makes Ewoud's approach both fun and valuable. Although we are experienced marketers, Ewoud gave us fresh insights and practical tips for each step of the funnel through his probing questions. T

Marloes van Gasteren
Marloes van Gasteren
Springlab
CEO Springlab

The critical and structured way of working with Ewoud is very valuable for creating the right growth plan for our company. Experience, passion and a 'let's go' mentality is exactly what we needed.

Michelle Wolters
Michelle Wolters
Klup
Co-founder

The sessions were very useful in dissecting our key KPIs (Revenue and CLV) into the underlying metrics and their interrelationships. By building KPI trees and customer journeys, I gained insight into the types of drivers that can accelerate certain growth.

Jesper Elders
Jesper Elders
Decathlon
Ecommerce Manager

Super nice training to have tools for optimising your e-commerce and marketing. Good to have a fresh look at this process again and to come up with new ideas! I would like to do a deep dive with Ewoud again to dive even more specifically into our data.

Rafaella Heuvelmans
Rafaella Heuvelmans
Yaya
Freelance Online Marketeer

We are a startup and we worked with Ewoud on our marketing strategy, and it was very helpful! His structured way worked well for us. As a startup, we really appreciated his structured plans and growth compass as well as helping us to understand our customers. So we really recommend working with Ewoud for strategic marketing plan and get advise on execution of it.

Kristina Palovicova
Kristina Palovicova
Co-founder

The Growth Session with Ewoud was a confirmation for our marketing team about the direction we're taking. Next to that, Ewoud gave the team an outsider perspective that was sharpening our focus and execution.

Peter-Paul de Leeuw
Peter-Paul de Leeuw
Amberscript
CEO

Had a very nice training from Ewoud! Gave lots of tips and tricks to start working in a structured and focused manner. Definitely recommended!

Laura van Steveninck
Laura van Steveninck
Decathlon
Graphic Designer

What I quickly found impressive is that Solid Growth directly tries to think along with any problems and opportunities that arise. Solid Growth is proactive, thinks outside the box, and this generates new opportunities for my brand. In terms of communication, they excel.

Joeri Horijon
Joeri Horijon
Prept
Founder

Ewoud helped us find impactful improvements in our retention funnel with a retention framework that fits our business model. With the right questions, Ewoud challenged our current approach when needed. All in all, Ewoud is able to combine high level strategic thinking and detailed campaign-expertise.

Christoph van der Klaauw
Christoph van der Klaauw
Snappcar
COO

Ewoud is a smart guy and a great sparring partner. He has extensive knowledge of various platforms and can therefore quickly give tips. Ewoud adds the most value in solving growth challenges in an abstract way and in unravelling the principles behind the problem. In this way, Ewoud helps to structure growth and finds growth opportunities.

Olaf Arkauer
Olaf Arkauer
Suite 702
Co-founder

Had a very inspiring workshop where you really learn to look at the big picture and thus understand which levers you can pull to increase profits.

Coen van Vliet
Coen van Vliet
Prodos
Web data analyst

Find the root cause holding back growth

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illustration steps for growth

Approach

Our unique approach

Our 3 programmes seamlessly merge the flexibility of online learning with the practicality of interactive workshops.

Firstly, we get everyone on the same page in terms of knowledge on each topic. Explore materials at your own pace before the group workshop.

Next, we bring the insights into practice in a group-focussed session. This blend of theory and practice empowers everyone on the team to contribute to growth in a meaningful way.

See all 15 courses

Learn at your pace

Self-paced online course

Unlock the potential of your team with our flexible, online learning platform. Designed to fit into any schedule, our courses ensure that every team member can build a solid understanding of the fundamentals, at their own pace.

Accessibility for every team member, anytime.

Foundation-building for uniform understanding.

Encourages individual responsibility in learning.

Tailors to different learning styles and speeds.

Immediate application

Practical workshops

Transition from theory to practice with our hands-on workshops. Designed to use your newly acquired knowledge, these sessions focus on applying learning directly to improve your growth.

Hands-on application of course material.

Immediate improvement in business processes.

Fosters team collaboration on real projects.

Customises strategies to your business needs.

Team upskilling

Elevate your team

Our approach not only educates but elevates, turning learning into a team-wide upskilling opportunity. Through our comprehensive curriculum, your team grows together, ensuring no one is left behind.

Enhances team competency and confidence.

Promotes a culture of continuous learning.

Strengthens team dynamics and cooperation.

Upskills your team for future challenges.

Funnel Improvement

Direct impact on growth

Experience the dual benefit of our unique approach: as your team levels up, so does your funnel. Our practical workshops are designed to translate learning into actionable improvements, driving success.

Direct application to your marketing funnel.

Strategies for immediate funnel optimisation.

Measurable impact on funnel performance.

Continuous improvement for long-term success.

Let's chat

Your teacher

Over a decade as a growth operator

Since 2012 I've led and helped growth teams from start-ups to exchange-listed companies. Let me bring a decade of experience to you team.

Marketing teacher

Educated over 1,500 marketers, sharing industry-leading practices and fostering the next generation of marketing leaders.

Growth Advisor

On Decathlon's advisory board, I leverage my extensive experience to guide strategic growth and innovation.

Experienced head of growth

Directed growth strategies for well-known brands, translating ambitious goals into tangible results and sustainable success.

Seasoned entrepreneur

Launched and grew businesses since 2012, navigating the ever-evolving marketing landscape.