Challenges
Topics
Your teacher
Our approach
Our process
Pricing
Course outline

2

Responsibilities & Decisions

Clear Roles, Better Results

Define clear roles and decision-making frameworks to enhance team efficiency and accountability.

Get your free growth score

Receive your free personal PDF report in 2 minutes

Responsibilities & Decisions

Challenges

Challenges we see often

Based on a decade of experience, here's the challenges our clients experience:

Who’s steering this thing?

Who’s steering this thing?

Without defined roles, chaos reigns. Clarify responsibilities to align and streamline efforts.

Accountability? Anyone?

Accountability? Anyone?

A culture without accountability leads to blame games. Define clear responsibilities.

Slooooow changes

Slooooow changes

Feel like you're steering a giant ship with a small paddle? Speed is essential in ecommerce. Streamline your growth operations to turn that tanker into a speedboat.

Emergency room vibe

Emergency room vibe

Constant crisis kills creativity. Establish clear processes to maintain calm and focus.

Crossed wires and mixed signals

Crossed wires and mixed signals

Misaligned goals create confusion. Sync objectives and clarify decisions for harmony.

Who fixes what?

Who fixes what?

Unclear roles lead to unresolved issues, frustrating everyone involved.

Who's calling the shots?

Who's calling the shots?

Decision paralysis stalls growth. Empower with clear decision-making authority.

Topics

Responsibilities & Decisions

Shorten the learning curve and get up to speed on these topics:

Core Processes in marketing & sales

Streamline your efforts and make more impact

Unlock the potential of your business by understanding and optimising the fundamental marketing and sales processes. This insight will streamline your efforts, directly tying every action to your company’s growth objectives and enhancing overall strategic alignment.

Core Processes in marketing & sales

Responsibility Chart

Get clarity in the team

Create clarity and improve efficiency across your team by implementing a detailed responsibility chart. By clearly defining roles and delegating tasks, you’ll foster a more organised, accountable, and productive working environment.

Responsibility Chart

Issues Tracker

Solving problems as a team

Establish a robust issues tracker to transform your team’s approach to problem-solving. This system will enable efficient identification, logging, and resolution of issues, promoting a proactive, collaborative, and solutions-oriented team culture.

Issues Tracker

Your teacher

Over a decade as a growth operator

Since 2012 I've led and helped growth teams from start-ups to exchange-listed companies. Let me bring a decade of experience to you team.

Marketing teacher

Educated over 1,500 marketers, sharing industry-leading practices and fostering the next generation of marketing leaders.

Growth Advisor

On Decathlon's advisory board, I leverage my extensive experience to guide strategic growth and innovation.

Experienced head of growth

Directed growth strategies for well-known brands, translating ambitious goals into tangible results and sustainable success.

Seasoned entrepreneur

Launched and grew businesses since 2012, navigating the ever-evolving marketing landscape.

Approach

Our unique approach

Our 3 programmes seamlessly merge the flexibility of online learning with the practicality of interactive workshops.

Firstly, we get everyone on the same page in terms of knowledge on each topic. Explore materials at your own pace before the group workshop.

Next, we bring the insights into practice in a group-focussed session. This blend of theory and practice empowers everyone on the team to contribute to growth in a meaningful way.

See all 15 courses

Learn at your pace

Self-paced online course

Unlock the potential of your team with our flexible, online learning platform. Designed to fit into any schedule, our courses ensure that every team member can build a solid understanding of the fundamentals, at their own pace.

Accessibility for every team member, anytime.

Foundation-building for uniform understanding.

Encourages individual responsibility in learning.

Tailors to different learning styles and speeds.

Immediate application

Practical workshops

Transition from theory to practice with our hands-on workshops. Designed to use your newly acquired knowledge, these sessions focus on applying learning directly to improve your growth.

Hands-on application of course material.

Immediate improvement in business processes.

Fosters team collaboration on real projects.

Customises strategies to your business needs.

Team upskilling

Elevate your team

Our approach not only educates but elevates, turning learning into a team-wide upskilling opportunity. Through our comprehensive curriculum, your team grows together, ensuring no one is left behind.

Enhances team competency and confidence.

Promotes a culture of continuous learning.

Strengthens team dynamics and cooperation.

Upskills your team for future challenges.

Funnel Improvement

Direct impact on growth

Experience the dual benefit of our unique approach: as your team levels up, so does your funnel. Our practical workshops are designed to translate learning into actionable improvements, driving success.

Direct application to your marketing funnel.

Strategies for immediate funnel optimisation.

Measurable impact on funnel performance.

Continuous improvement for long-term success.

Let's chat

Our Process

How it works

Get your free growth score

Get your personalised growth score and discover what the weakest link of growth is, and what you can do do solve this bottleneck.

1

Discuss results & introduction

Next, we'll have a call to discuss your scorecard results, get to know each other, and see if there's a good fit between your needs and our offerings.

2

Programme / course recommendations

We'll recommend what to work on first and how we can help you with it. If your score is on the lower end, we'll recommend a full programme as the courses build on top of each other. Courses can also be purchased individually.

3

Onboarding your team

In an onboarding call, your team can ask us any questions they have before we start. We will also ask your preferences about the topics in the course(s), so we can personalise the workshop to create more impact.

4

Team follows online course

Everyone who joins the workshop will follow the online material at their own pace. This ensures everyone is on the same page. The courses are designed to bring you up to speed on the topic, regardless of your starting skill level.

5

Live workshop to implement for your specific business

The workshop is designed to apply what you've learned directly to your business, with practical exercises and strategies.

6

Follow-up Q&A

Post-workshop, you'll have the opportunity to ask further questions via Slack. This ensures continuous support as you begin to implement the strategies discussed.

7

On to the next course (when you're ready)

We accommodate your pace, allowing time for implementation before moving on to the next stage. If you've enrolled in the full programme, this structured approach ensures comprehensive growth across all key areas.

8

Pricing

Invest in your growth

Either buy 1 course, of the programme this level is part of. You can mix & match courses if needed. Contact me if you want more information about it.

1 course

Responsibilities & Decisions

€3,000

Level 2 Responsibilities & Decisions [5x course access + workshop]

Online course access for 5 people

1 live online workshop with entire team

Created for busy growth teams

Based on a decade of experience

5 courses

Growth Operations

€12,000

Get access to Responsibilities & Decisions and 4 other levels of this program.

Programme contains 5 courses that build on top of each other.

Access to 5 levels for your entire team

Extra access for future colleagues

Systematic approach of 5 courses

15 courses

Full Solid Growth Foundation

€30,000

All 3 programmes with access to all online courses + workshops:

5x Growth Operations courses

5x Customer Acquisition courses

5x Lifetime Value courses

Access for 10 people

If you have any questions, schedule a call and let's discuss.

Course Outline

What you'll learn in this course

All of the levels of the Solid Growth program consist of an online course to get everyone on the team on the same level, followed by a workshop to implement the theory together.

Core Processes in marketing & sales

Streamline your efforts and make more impact

Unlock the potential of your business by understanding and optimising the fundamental marketing and sales processes. This insight will streamline your efforts, directly tying every action to your company’s growth objectives and enhancing overall strategic alignment.

Discover essential marketing and sales processes critical for growth.

Understand the role and function of each core process within operations.

Learn methods for effectively mapping and documenting these processes.

Recognise how each process contributes to overall business objectives.

Responsibility Chart

Get clarity in the team

Create clarity and improve efficiency across your team by implementing a detailed responsibility chart. By clearly defining roles and delegating tasks, you’ll foster a more organised, accountable, and productive working environment.

Learn what a responsibility chart is and its importance.

Step-by-step guide to creating a responsibility chart for your team.

Understand how to assign and delegate tasks effectively.

Tips for maintaining and updating the chart as your team evolves.

Issues Tracker

Solving problems as a team

Establish a robust issues tracker to transform your team’s approach to problem-solving. This system will enable efficient identification, logging, and resolution of issues, promoting a proactive, collaborative, and solutions-oriented team culture.

Introduction to the concept of an issues tracker.

Step-by-step guide to setting up an issues tracker.

Tips for effectively logging and monitoring issues.

Strategies for prioritising and resolving issues as a team.

Workshop about this level

Issues meeting based on process map & responsibility chart

I'll review your process map & responsibility chart and see if anything is missing.

Find bottlenecks and solve them immediately

Uncover who has too many responsibilities in the team

Find processes that are unattended

Refine the responsibility chart together

The course is designed to fit into the schedule of someone working full-time.

Videos

Modules

Workshop