A straight guide to reclaiming hours. Define your buyback rate, document tasks and build small systems that pay back every week.
This book helped me reframe delegation as a growth lever. It’s both tactical and philosophical about protecting your time.
It gives you tools to reclaim hours and mental energy, especially if you're stretched too thin.
For entrepreneurs, managers, and busy professionals who feel constrained by time and want to strategically delegate tasks and build systems to reclaim their personal time. It's ideal for those looking to scale their business without sacrificing their life.
Introduction
Dan Martell’s Buy Back Your Time presents a revolutionary framework for entrepreneurs and professionals overwhelmed by their work. By teaching how to "buy back" time, Martell provides strategies to reclaim freedom, increase energy, and build businesses without sacrificing personal well-being.
The Buyback Principle
Martell’s central principle is clear: don’t hire to grow your business; hire to buy back your time. This shifts the focus from merely expanding operations to creating space for high-value activities that energise and generate more revenue.
Audit, Transfer, Fill (The Buyback Loop)
Martell introduces the Buyback Loop to evaluate tasks.
The Replacement Ladder
A framework to systematically delegate tasks starting with the simplest, like administrative duties, progressing toward complex responsibilities. This ensures sustainable growth.
Time Assassins
Martell identifies five habits or inefficiencies that waste time, including unnecessary multitasking and poor delegation practices.
Energy over Time Management
Instead of solely focusing on time, Martell emphasises the importance of energy management, ensuring that tasks align with personal strengths and passions.
Playbooks and Systems
Creating documented processes allows businesses to function efficiently without constant founder involvement, freeing up time and enabling scalability.
Perfect Week Design
A structured framework for planning a week that prioritises energy, focus, and personal satisfaction.
Buy Back Your Time offers a practical roadmap for entrepreneurs to reclaim control, grow businesses, and rediscover joy in work and life.
Gary Keller
A method for ruthless focus. Ask the focusing question, block time and protect momentum on the work that matters most.
Tim Ferriss
A pragmatic look at delegation, automation and lifestyle design. Keep the useful parts, skip the hype, ship more value.
Greg McKweon
Rules for choosing fewer, better projects. Protect time, set trade offs and align efforts with clear goals and measures.
Mike Michalowicz
A clear way to design responsibilities and handoffs. Use time maps and simple dashboards to remove bottlenecks and protect focus.
James Clear
Turn habit theory into daily practice for marketers. Simple cues, tiny wins and scorecards that help teams deliver consistently under pressure.
Cal Newport
A playbook for concentration in modern teams. Set focus blocks, reduce context switching and build a culture that values deep work.
Key concepts and frameworks explained clearly. Quick reference when you need to understand a term, refresh your knowledge, or share with your team.
Most B2B marketers are either Random Ricks (trying everything) or Specialist Steves (obsessed with one channel). Generalists run tactics without strategy. Specialists hit channel ceilings. But there's a better way.
Tries everything at once. Posts on LinkedIn, runs ads, tweaks the website, chases referrals. Nothing compounds because nothing's consistent. Growth feels chaotic.
Obsessed with one tactic. 'We just need better ads' or 'SEO will fix everything.' Ignores the rest of the system. One strong engine can't carry a broken machine.
Finds the bottleneck. Fixes that first. Then moves to the next weakest link. Builds a system that's predictable, measurable and doesn't need 80-hour weeks.
Learn how she diagnoses bottlenecks, orchestrates the four engines, and drives predictable growth. Choose if you want to read or watch:
Get practical frameworks delivered daily. Seven short emails explain how Sarah diagnoses bottlenecks, orchestrates the four engines, and builds systems that compound.
Free 45-minute video module from the full course. Watch how to diagnose your growth bottleneck and see exactly what the course platform looks like.
