Webflow

What is Webflow?

Webflow provides software as a service in the form of a visual editor platform through which website designers and teams can build, design, launch and collaborate on custom made websites. Building a website does not require coding which it makes it an accessible tool for users.

How does Webflow work?

Webflow uses the power of HTML, CSS and JavaScript in a simplified visual canvas editor. Users of this tool utilise the drag and drop interface to build a creative, visually appealing website after which Webflow works its magic and automatically turns the design into the needed code.

What can you use Webflow for?

Webflow is an all-in-one solution for no code website building, designing and hosting. These are some of the key features that they offer: 

• The most important feature is the Webflow designer, this is where you create your website as you desire.
• A CMS, or content management system where you can create or add content and then design it visually.
• E-commerce features that help you directly open up and design your own online store within your website.
• Specific features that focus on animations and interactions that react to scrolls, mouse movement and clicks of website visitors.
• Features that assist with optimising your website for SEO.

Webflow is a cloud-based web design and development platform that allows users to create and publish websites without needing to write code. It offers a range of features, including responsive design, content management, and e-commerce capabilities.

How can it benefit sales teams?

Webflow can benefit sales teams in several ways, including:

Website creation: Webflow allows sales teams to create professional-looking websites without needing to hire a web developer, helping them to establish a strong online presence and attract more leads.

Responsive design: responsive design features allow sales teams to create websites that look great on all devices, helping them to reach more potential customers.

Customisation: Webflow's customisable templates and design features allow sales teams to create websites that reflect their brand and messaging, helping them to build stronger relationships with their customers.

E-commerce capabilities: e-commerce features allow sales teams to create online stores and sell products directly on their website, helping them to increase their revenue and reach a wider audience.

How can it benefit B2B marketing teams?

Webflow can benefit B2B marketing teams in several ways, including:

Customisation: customisable templates and design features allow marketing teams to create websites that reflect their brand and messaging, helping them to build stronger relationships with their customers.

Content management: content management features allow marketing teams to easily manage and update their website content, helping them to keep their website fresh and engaging.

Integration with other tools: Webflow integrates with a range of other tools, such as Google Analytics and HubSpot, allowing marketing teams to streamline their workflows and access their website data in one place.