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Books that propelled my own career, distilled into crisp notes, examples, and practical ways B2B marketers can apply the ideas.
Burying myself in books is the single habit that has compounded my career in B2B growth. For fifteen years I have read, annotated, and trial-run the ideas in these volumes, keeping meticulous notes on what stands up in board meetings and what falls apart in the funnel. This page shares those notes as concise summaries and candid reviews, so you can skim the essentials, decide whether the full text is worth your shelf space, and apply the lessons to your own metrics.
I still recommend buying the originals—context matters and authors deserve the credit—but the summaries here give you a running start. Browse the catalogue, jump into a title that matches today’s challenge, and return whenever you need fresh thinking. The collection is living: I add new releases quarterly and retire books that prove less useful in practice.
Learn how to craft irresistible, high-value offers that attract customers and command premium pricing with ease.
Build scalable systems to generate, nurture, and convert high-quality leads for consistent growth.
Learn timeless principles of ad psychology to create campaigns that resonate deeply and drive sales.
Apply timeless principles to decision-making, solve complex challenges, and build a successful life and career.
Use data to identify key metrics, test strategies, and drive smarter decisions for consistent growth.
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Watch my screen and follow the exact 12-step framework I have taught to 1500 marketers, turning small ad budgets into big results.
Free course
45 min
English, Dutch
Learn how to turn a founder’s personality into a magnetic marketing asset, build trust at speed and punch above your budget through story-first content and daily engagement.
Discover the 19 traction channels that successful startups use to systematically acquire customers and scale efficiently.
Learn the growth hacking frameworks that power today’s fastest-growing companies by testing, iterating, and optimising strategies.
Explore case studies of startups that achieved breakout growth using scalable, repeatable growth strategies and innovative tactics.
Master proven strategies to attract consistent traffic, engage your ideal audience, and grow your business online.
Build scalable systems to generate, nurture, and convert high-quality leads for consistent growth.
Understand the psychology of persuasion and apply ethical strategies to influence decisions and drive action effectively.
Create high-converting sales funnels to attract traffic, engage leads, and build a thriving online business.
Turn your expertise into a thriving business by building a loyal audience and selling with proven strategies.
Learn timeless principles of ad psychology to create campaigns that resonate deeply and drive sales.
Use data to identify key metrics, test strategies, and drive smarter decisions for consistent growth.
Master cash flow, leverage, and decision-making with proven frameworks to build a profitable, scalable business while avoiding common pitfalls.
Learn how to turn bottlenecks into opportunities and master systems thinking to achieve extraordinary business outcomes.
Unlock the mindset and action plan needed to set massive goals and achieve extraordinary results in life and business.
Develop advanced sales techniques to uncover needs, handle objections, and close bigger, complex deals.
Master evidence-based sales techniques to understand customer psychology, overcome objections, and close deals confidently.
Reclaim your time, delegate effectively, and create a sustainable work-life balance while scaling your business.
Shift from constant busyness to meaningful work by focusing on the long term and prioritising what truly matters.
Eliminate distractions and focus on one priority at a time to achieve meaningful, measurable results.
Break free from outdated business practices and focus on practical, results-driven approaches to success.
Structure and communicate ideas clearly with a logical framework that improves how you present and persuade.
Gain control of your tasks, reduce stress, and build a system that helps you work more productively every day.
Simplify your life by focusing on what matters most and eliminating everything that doesn’t contribute to your goals.
Reduce digital distractions, regain focus, and create a healthier relationship with technology.
Achieve peak productivity by cultivating the ability to focus deeply on meaningful tasks in a distracted world.
Escape the 9-to-5 grind, work less, and create the lifestyle you want while achieving more.
Build small, actionable habits that lead to significant, lasting personal and professional growth.
Organise your knowledge effectively to boost creativity, productivity, and decision-making in your personal and professional life.
Focus on the vital few tasks that drive the most results by applying the 80/20 rule to everything you do.
Simplify complex processes, reduce errors, and improve outcomes with the power of effective checklists.
Learn how to turn a founder’s personality into a magnetic marketing asset, build trust at speed and punch above your budget through story-first content and daily engagement.
Discover the 19 traction channels that successful startups use to systematically acquire customers and scale efficiently.
Learn the growth hacking frameworks that power today’s fastest-growing companies by testing, iterating, and optimising strategies.
Explore case studies of startups that achieved breakout growth using scalable, repeatable growth strategies and innovative tactics.
Master proven strategies to attract consistent traffic, engage your ideal audience, and grow your business online.
Build scalable systems to generate, nurture, and convert high-quality leads for consistent growth.
Understand the psychology of persuasion and apply ethical strategies to influence decisions and drive action effectively.
Turn your expertise into a thriving business by building a loyal audience and selling with proven strategies.
Learn timeless principles of ad psychology to create campaigns that resonate deeply and drive sales.
Short videos and plug-and-play templates teach you the full 14-week growth plan. Study when it suits you and launch the cycle at your own pace.
