Playbook for B2B marketers

Sales enablement

Equip your sales team with a structured system that shortens cycles, lifts win rates and compounds revenue.

Sales enablement

Introduction

Sales teams often work hard without seeing consistent results. Calls are logged, proposals are sent, yet deals stall or never close. The issue is rarely effort, it is the absence of a structured rhythm that turns activity into predictable revenue.

Sales enablement at Solid Growth means building the system behind the sales effort. I map your customer journey, refine qualification criteria, and align marketing handovers with sales follow-ups. The outcome is a clean pipeline, clear metrics and a repeatable way of moving leads from first touch to closed deal.

Rather than one-off training, I install a weekly and monthly cadence that gives your team focus and accountability. Every improvement compounds, from qualification through to win rate, creating a sales engine that scales without the chaos.

Chapters

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Leadinfo
Tool review

Leadinfo

Visitor identification that reveals companies on your site and syncs them to the CRM for faster outreach.

Fireflies.ai
Tool review

Fireflies.ai

AI note taker that records meetings, creates notes and pushes them to the CRM so follow up is clear.

Aircall
Tool review

Aircall

Cloud phone system built for sales teams, with call routing, recordings and CRM logging that makes follow up and coaching easier.

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Wiki articles

Go to wiki
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Further reading

You're ready for growth, but your tool stack isn't.

Growth feels chaotic. You're firefighting because of broken tools and messy data. You need a solid foundation to grow.