.avif)
Design, prioritise and run weekly tests to lift key metrics over 90-day cycles.
Avoid vague results by designing experiments with strong hypotheses, clear metrics and a trustworthy control group.
A pile of test ideas won’t help you grow. Prioritise by impact and feasibility to test smart.
Learn how to set up and launch experiments with the right tools, data tracking and segmentation — no dev team required.
Get your first structured test live—from copy or design to data setup and measurement.
Know how to read experiment results like a pro so you don’t overreact to noise or miss a real lift hiding in the data.
Use results to fuel your next round of tests, refine your backlog, and share learnings across teams.
Make every experiment compound by capturing what worked, what didn’t and why — so your team gets smarter each sprint.
Turn CRO into a repeatable, collaborative workflow that consistently improves your funnel.
VWO helps B2B marketers automate tasks with efficiency.
OmniConvert helps B2B marketers automate tasks with efficiency.
Article continues below.
Watch my screen and follow the exact 12-step framework I have taught to 1500 marketers, turning small ad budgets into big results.
Free course
45 min
English, Dutch
Use data to identify key metrics, test strategies, and drive smarter decisions for consistent growth.
Learn to test, iterate, and pivot quickly to achieve product-market fit and grow your business with agility.
Learn the growth hacking frameworks that power today’s fastest-growing companies by testing, iterating, and optimising strategies.
OmniConvert helps B2B marketers automate tasks with efficiency.
VWO helps B2B marketers automate tasks with efficiency.
Short videos and plug-and-play templates teach you the full 14-week growth plan. Study when it suits you and launch the cycle at your own pace.
