Tool review

Google Sheets

Use real-time collaboration, formulas and integrations to manage campaign budgets, UTM links or content calendars.

Google Sheets

Tool overview

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No-code

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Customisable

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Limited free plan

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Pricing start at

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This tool has a free (trial) plan.

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Integrates with these tools

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Google Sheets

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Consider this when you buy

Google Sheets is a versatile tool that goes beyond simple spreadsheets, making it an essential tool for finance, project tracking, and data-driven teams.

Perfect for collaborative data management

With real-time collaboration and sharing, teams can work together seamlessly without the need to send files back and forth.

Customisable with automation and integrations

Google Sheets supports automation with Apps Script, APIs, and integrations with tools like Zapier, making it a powerful alternative to Excel for businesses that require automation.

Lacks advanced database features

While Google Sheets is great for handling structured data, large datasets may require more powerful data management tools like Airtable or BigQuery.

Best for:

  • Marketing, finance, and data teams tracking key metrics.
  • Project management and reporting with real-time updates.
  • Small businesses and startups looking for a free or low-cost spreadsheet tool.

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Ultimate guide for

Google Sheets

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Master your work week

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Google Sheets

Google SheetsGoogle Sheets

Use real-time collaboration, formulas and integrations to manage campaign budgets, UTM links or content calendars.