Integration platform that runs code and workflows, great for custom automations beyond no code limits.

Pipedream lets you build and deploy workflows using custom code and prebuilt triggers.
You want fast automation with minimal setup and full code control.
Technical marketers integrating APIs without building full apps
Annual pricing
€
348
Monthly starting at
€
45
Connect to any API and transform data with code.
Set up automated webhooks and serverless functions.
Build backend automations without managing servers.
Looking for other options? These are tools I've personally used with clients or tested extensively. Some might better suit your budget, tech stack, or team size. Consider this a shortlist if you need alternatives.
Tools like Zapier, n8n and Make.com are incredibly powerful, but they can feel overwhelming when you’re just getting started. Since you can connect almost anything, it’s hard to know where to begin.
If you’re considering using Pipedream to automate your workflows, here’s a step-by-step guide on how to set it up and get started with building your first workflow.
To get started, go to the Pipedream website and sign up for an account. You can quickly sign up using your Google or GitHub account.
After logging in, you’ll be directed to your Pipedream dashboard. To create a new workflow, click on the "New" button. You’ll be prompted to choose a trigger for your workflow. This could be an event like an HTTP request or a scheduled time trigger.
Once you’ve set up your trigger, you can connect your services to the workflow. Pipedream supports over 1,000 integrations, including Google Sheets, Slack, Stripe, and many others. To add an integration, simply search for the service you want to connect, and Pipedream will guide you through the process.
If you need more customisation, Pipedream allows you to write your own code within the workflow. You can use languages like Node.js, Python, Go, or Bash to write custom scripts that manipulate data, perform calculations, or make API calls. This is where Pipedream really shines, as it lets you build workflows that are not possible on no-code platforms.
Before publishing your workflow, use Pipedream’s testing feature to ensure everything works as expected. You can preview the workflow to see how it behaves in a live environment.
Once you’ve tested your workflow and made any necessary adjustments, you can deploy it. Pipedream will run your workflow according to the trigger you set, automating the task in real-time.
Pipedream provides logs and debugging tools to help you track the performance of your workflows. You can view detailed logs to troubleshoot any issues and make adjustments as necessary.
Pipedream is a powerful automation tool for developers who need deep customisation and control over their workflows. If you have a technical team, it’s an excellent choice for building complex integrations and automating advanced processes. However, if you’re a non-technical marketer or need simple workflows, tools like Zapier or Integromat may be more suitable. By following this guide, you can start building workflows on Pipedream and take full advantage of its capabilities for your business.
My personal notes on how to use this tool.
If you’re considering using Pipedream to automate your workflows, here’s a step-by-step guide on how to set it up and get started with building your first workflow.
To get started, go to the Pipedream website and sign up for an account. You can quickly sign up using your Google or GitHub account.
After logging in, you’ll be directed to your Pipedream dashboard. To create a new workflow, click on the "New" button. You’ll be prompted to choose a trigger for your workflow. This could be an event like an HTTP request or a scheduled time trigger.
Once you’ve set up your trigger, you can connect your services to the workflow. Pipedream supports over 1,000 integrations, including Google Sheets, Slack, Stripe, and many others. To add an integration, simply search for the service you want to connect, and Pipedream will guide you through the process.
If you need more customisation, Pipedream allows you to write your own code within the workflow. You can use languages like Node.js, Python, Go, or Bash to write custom scripts that manipulate data, perform calculations, or make API calls. This is where Pipedream really shines, as it lets you build workflows that are not possible on no-code platforms.
Before publishing your workflow, use Pipedream’s testing feature to ensure everything works as expected. You can preview the workflow to see how it behaves in a live environment.
Once you’ve tested your workflow and made any necessary adjustments, you can deploy it. Pipedream will run your workflow according to the trigger you set, automating the task in real-time.
Pipedream provides logs and debugging tools to help you track the performance of your workflows. You can view detailed logs to troubleshoot any issues and make adjustments as necessary.
Pipedream is a powerful automation tool for developers who need deep customisation and control over their workflows. If you have a technical team, it’s an excellent choice for building complex integrations and automating advanced processes. However, if you’re a non-technical marketer or need simple workflows, tools like Zapier or Integromat may be more suitable. By following this guide, you can start building workflows on Pipedream and take full advantage of its capabilities for your business.
If you’re considering using Pipedream to automate your workflows, here’s a step-by-step guide on how to set it up and get started with building your first workflow.
To get started, go to the Pipedream website and sign up for an account. You can quickly sign up using your Google or GitHub account.
After logging in, you’ll be directed to your Pipedream dashboard. To create a new workflow, click on the "New" button. You’ll be prompted to choose a trigger for your workflow. This could be an event like an HTTP request or a scheduled time trigger.
Once you’ve set up your trigger, you can connect your services to the workflow. Pipedream supports over 1,000 integrations, including Google Sheets, Slack, Stripe, and many others. To add an integration, simply search for the service you want to connect, and Pipedream will guide you through the process.
If you need more customisation, Pipedream allows you to write your own code within the workflow. You can use languages like Node.js, Python, Go, or Bash to write custom scripts that manipulate data, perform calculations, or make API calls. This is where Pipedream really shines, as it lets you build workflows that are not possible on no-code platforms.
Before publishing your workflow, use Pipedream’s testing feature to ensure everything works as expected. You can preview the workflow to see how it behaves in a live environment.
Once you’ve tested your workflow and made any necessary adjustments, you can deploy it. Pipedream will run your workflow according to the trigger you set, automating the task in real-time.
Pipedream provides logs and debugging tools to help you track the performance of your workflows. You can view detailed logs to troubleshoot any issues and make adjustments as necessary.
Pipedream is a powerful automation tool for developers who need deep customisation and control over their workflows. If you have a technical team, it’s an excellent choice for building complex integrations and automating advanced processes. However, if you’re a non-technical marketer or need simple workflows, tools like Zapier or Integromat may be more suitable. By following this guide, you can start building workflows on Pipedream and take full advantage of its capabilities for your business.
This tool is part of tactical playbooks that walk you through every stage of this engine. Read the full guides to learn how to implement the framework, set up your infrastructure, and execute the tactics that drive results.
Save time and automate repetitive marketing tasks using Zapier, n8n or Make. Move data cleanly and reduce manual effort with small, safe automations that earn back hours.
See playbook
Key concepts and frameworks explained clearly. Quick reference when you need to understand a term, refresh your knowledge, or share with your team.
Topic
Playbook
Systematically rank projects and opportunities using objective frameworks, ensuring scarce resources flow to highest-impact work.
Topic
Playbook
Focus effort on the 20% of activities that drive 80% of results, systematically eliminating low-yield work to maximise output per hour invested.
Topic
Playbook
Navigate competing priorities and secure buy-in by systematically understanding, influencing, and aligning internal decision-makers toward shared goals.
Topic
Playbook
Clear mental clutter by transferring all thoughts, tasks, and ideas onto paper or screen, creating space for focused work.
Topic
Playbook
Block extended time for cognitively demanding tasks requiring sustained focus, maximising valuable output whilst minimising shallow distractions.
Topic
Playbook
Prioritise tasks systematically by sorting them into urgent-important quadrants, focusing effort on high-impact activities.
Most B2B marketers are either Random Ricks (trying everything) or Specialist Steves (obsessed with one channel). Generalists run tactics without strategy. Specialists hit channel ceilings. But there's a better way.

Tries everything at once. Posts on LinkedIn, runs ads, tweaks the website, chases referrals. Nothing compounds because nothing's consistent. Growth feels chaotic.

Obsessed with one tactic. 'We just need better ads' or 'SEO will fix everything.' Ignores the rest of the system. One strong engine can't carry a broken machine.

Finds the bottleneck. Fixes that first. Then moves to the next weakest link. Builds a system that's predictable, measurable and doesn't need 80-hour weeks.
Learn how she diagnoses bottlenecks, orchestrates the four engines, and drives predictable growth. Choose if you want to read or watch:
Get practical frameworks delivered daily. Seven short emails explain how Sarah diagnoses bottlenecks, orchestrates the four engines, and builds systems that compound.
Free 45-minute video module from the full course. Watch how to diagnose your growth bottleneck and see exactly what the course platform looks like.