The actions and decisions made by users on a platform or website.
Analyse patterns to improve user experiences.
Identify friction points in user journeys.
Inform design and marketing strategies.
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User behaviour refers to actions users take on your website or app. Examples include clicks, navigation, and time spent on pages.
Research focused on understanding user behaviours, motivations, and needs.
Optimise every touchpoint for better conversions across your sales funnel.
Develop versatile skills and deep expertise to thrive as a T-shaped marketer.
Learn to test, iterate, and pivot quickly to achieve product-market fit and grow your business with agility.
Learn the growth hacking frameworks that power today’s fastest-growing companies by testing, iterating, and optimising strategies.
Tools to gather and showcase customer feedback and reviews, helping build trust and improve the shopping experience.
See category
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