SEMrush is an all-in-one SEO, content marketing, and competitor analysis platform, offering tools for keyword research, backlink tracking, and technical SEO audits.
Comprehensive SEO and PPC research for organic and paid search.
Competitor insights and backlink tracking to refine strategies.
Content and site audit tools for technical SEO improvements.
SEMrush is an all-in-one SEO, content marketing, and competitor analysis platform, offering tools for keyword research, backlink tracking, and technical SEO audits.
I test every tool myself before recommending it. Some links are affiliate links—if you buy, I may earn a small commission at no extra cost to you. Learn more.
SEMrush is a powerful tool for SEO professionals, marketers, and agencies who need in-depth search engine insights and competitor tracking.
SEMrush provides everything from keyword tracking to ad performance analysis, making it a great choice for holistic digital marketing efforts.
The platform is feature-rich, but first-time users may require training to navigate its numerous SEO and marketing tools effectively.
While incredibly powerful, SEMrush’s pricing may be too high for smaller businesses, making alternatives like Ubersuggest or Ahrefs Lite more budget-friendly.
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Watch the free course and follow the 3 marketers while they each execute 6 experiments. See the tactics they use and the results they get.
Free course
45 min
English, Dutch
B2B marketing automation tools streamline lead nurturing, email campaigns, and customer engagement, helping businesses personalise marketing efforts and scale efficiently.
Read tool guideMy name is Ewoud Uphof, a marketing strategist with 15 years of experience. I've been fascinated by growth since 2010, and I created this guide out of a passion for sharing what I've learned. These guides are a way for me to give back to the marketing community and are also linked to my video course, which covers these topics in even greater depth.