Tool review

Unbounce

Launch fast, test variations and improve conversions with AI copy tools and smart traffic routing.

Unbounce

Tool overview

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Customisable

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Affordable

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Steep learning curve

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Pricing start at

79

Annual price

768

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This tool has a free (trial) plan.

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Integrates with these tools

Alternatives for

Unbounce

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Squarespace

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Launch clean, mobile-first websites with drag-and-drop tools and templates optimised for visual appeal.

Instapage

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Design, test and publish high-converting B2B landing pages with built-in A/B testing and analytics.

Leadpages

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Quickly spin up lead capture pages with proven templates, popups and integrations that drive action.

Consider this when you buy

Unbounce is built for conversion rate optimisation, making it ideal for paid traffic campaigns and lead generation.

Best for ad campaign landing pages

With dynamic text replacement and AI-powered optimisation, Unbounce is great for matching ad messaging to landing pages for increased conversions.

More expensive than basic website builders

Unbounce’s pricing is higher than traditional website builders, making it more suitable for businesses actively investing in paid acquisition.

Not a full website solution

Similar to Instapage, Unbounce is focused solely on landing pages, meaning businesses needing a full website should look at Webflow or WordPress.

Best for:

  • Marketers optimising PPC and paid social campaigns.
  • Businesses needing data-driven A/B testing tools.
  • Teams focused on high-performance landing pages.

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Free resources

Level up your B2B marketing game

Watch my screen and follow the exact 12-step framework I have taught to 1500 marketers, turning small ad budgets into big results.

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Free course

45 min

English, Dutch

Get my best B2B tactics

Every Friday, I email you a 3-minute summary of the best lessons I’ve learnt over 15 years. Straightforward tactics you can apply before your first coffee.

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Ultimate guide for

Unbounce

Playbook

Playbook

Improve B2B website

Learn how to build and improve your B2B site with better structure, copy, CTAs and conversion-focused UX decisions.

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Improve B2B website

Wiki articles

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Wiki

Standard Operating Procedure (SOP)

Improve consistency and scalability with well-documented SOPs.

Unbounce

UnbounceUnbounce

Launch fast, test variations and improve conversions with AI copy tools and smart traffic routing.