Growth playbook

Master your work week

Reclaim control over your week with time-blocking, rituals and systems that help you focus on high-impact work as a B2B marketer.

Master your work week

Chapters

1
Chapter

Plan your week like a pro

Manage your time like your ad budget— get the highest ROI of your time with these tips

2
Chapter

Manage your tasks with clarity

Create a trusted task system so you never forget anything and always know what to work on next.

3
Chapter

Stay out of your inbox trap

Handle your email like a pro so it doesn’t constantly interrupt your day or hijack your focus.

4
Chapter

Protect your focus

Remove distractions and control your digital environment so you can do high-quality, focused work.

5
Chapter

Better meetings

Change your approach to meetings so they stop wasting time and start driving progress.

6
Chapter

Close your week with a Firebreak

Use a weekly firebreak to close open loops, reflect, and reset so you can start next week clear and focused.

Notion

NotionNotion

Notion helps B2B marketers engage leads with flexibility.

Google Workspace

Google WorkspaceGoogle Workspace

Google Workspace helps B2B marketers scale campaigns with speed.

MacWhisper

MacWhisperMacWhisper

MacWhisper helps B2B marketers track results with efficiency.

Freedom

FreedomFreedom

Freedom helps B2B marketers automate tasks with speed.

Introduction

It’s Thursday evening, your Slack is still howling, and the to-do list looks longer than it did on Monday. I know the spiral well—until I treated my calendar like a growth experiment instead of a fire-extinguisher rota. The first test was radical in its simplicity: 90 protected minutes of deep work before touching the inbox. Three mornings later I’d shipped a proposal that had stalled for weeks, yet still had bandwidth to stomp urgent fires after 10 a.m.

That win lit a fuse. I trimmed meetings to decision-only speed rounds, funnelled every task into one hub, and blocked two “fire-break” hours each Friday to stop spill-over nuking next week. Colleagues noticed deliverables landing faster; nobody missed the extra calendar clutter. By guarding boundaries like client calls and running micro-experiments on habits, I clawed back 7.5 focus hours a week—and walked out at 16:00 on Fridays, laptop snapped shut, guilt-free.

This guide hands you the same operating system: time, task, inbox, focus, and meeting plays engineered to lock real wins by Thursday and keep weekend brain space sacred. No colour-coded stickers, no motivational fluff—just battle-tested tactics that survive launch weeks and quarter-end chaos.

Ready to swap busywork for visible progress? Scroll down and let’s rebuild your week, one high-impact block at a time.

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Getting Things Done
Book summary & review

Getting Things Done

David Allen

Gain control of your tasks, reduce stress, and build a system that helps you work more productively every day.

Deep Work
Book summary & review

Deep Work

Cal Newport

Achieve peak productivity by cultivating the ability to focus deeply on meaningful tasks in a distracted world.

Atomic Habits
Book summary & review

Atomic Habits

James Clear

Build small, actionable habits that lead to significant, lasting personal and professional growth.

Essentialism
Book summary & review

Essentialism

Greg McKweon

Simplify your life by focusing on what matters most and eliminating everything that doesn’t contribute to your goals.

Building a Second Brain
Book summary & review

Building a Second Brain

Tiago Forte

Organise your knowledge effectively to boost creativity, productivity, and decision-making in your personal and professional life.

Wiki articles

Go to wiki
Wiki

Eisenhower Matrix

Prioritise tasks effectively using the Eisenhower decision-making matrix.

Wiki

Pareto Principle

Identify the vital 20 % and scale it for outsized growth.

Wiki

Async Work

Enhance flexibility and focus with asynchronous work strategies.

Wiki

Deep Work

Focused, uninterrupted time for cognitively demanding tasks.

Wiki

Braindump

Clear your mind when you're overwhelmed with this exercise.

Gmail

GmailGmail

Gmail helps B2B marketers stay organised with clarity.

Fireflies.ai

Fireflies.aiFireflies.ai

Fireflies.ai helps B2B marketers stay organised with speed.

SaneBox

SaneBoxSaneBox

SaneBox helps B2B marketers stay organised with speed.

Toggl

TogglToggl

Toggl helps B2B marketers track results with efficiency.

Todoist

TodoistTodoist

Todoist helps B2B marketers track results with flexibility.

Notion

NotionNotion

Notion helps B2B marketers engage leads with flexibility.

Inbox When Ready

Inbox When ReadyInbox When Ready

Inbox When Ready helps B2B marketers track results with speed.

Google Workspace

Google WorkspaceGoogle Workspace

Google Workspace helps B2B marketers scale campaigns with speed.

Google Sheets

Google SheetsGoogle Sheets

Google Sheets helps B2B marketers track results with efficiency.

Google Calendar

Google CalendarGoogle Calendar

Google Calendar helps B2B marketers scale campaigns with flexibility.

Freedom

FreedomFreedom

Freedom helps B2B marketers automate tasks with speed.

Further reading

Working smarter isn’t about squeezing more hours out of already stretched days; it’s the practice of structuring energy, focus, and tools so the right work happens at the right time—then stopping. For B2B marketers buried in ad launches, client calls and inbox noise, that structure is the difference between strategic growth and perpetual catch-up.

At its core, working smarter follows three principles. First, boundary clarity: deep-work blocks and inbox windows are non-negotiable, listed in the calendar like revenue meetings. Second, single-hub execution: tasks, priorities, and notes live in one system, cutting context-switch lag. Third, iterative improvement: habits are run like growth tests—measure, tweak, repeat—so productivity lifts compound exactly like conversion lifts.

Common mistakes that drain output:

1. Inbox autopilot. Starting the day in email lets other people decide your priorities; you spend prime creative energy clearing someone else’s list.

2. Meeting creep. Accepting every invite balloons the calendar and shreds focus. Without a decision-first agenda, 60-minute slots deliver 10-minute value.

3. Tool sprawl. Sticky notes, five apps, and a half-hearted spreadsheet guarantee tasks vanish and mental tabs stay permanently open—attention residue at scale.

A smarter workweek flips that script. Deep work happens before reactive work, meetings earn their slot with clear outcomes, and one personal operating system keeps everything visible. The payoff? Consistent delivery of high-impact projects, stress that drops instead of spikes, and weekends spent recharging rather than catching up.

Want the exact time blocks, task triage rules, and inbox-taming rhythms I teach new hires on day one? Dive into the full playbook above.

Replace random tactics & traffic spikes with solid B2B growth

Short videos and plug-and-play templates teach you the full 14-week growth plan. Study when it suits you and launch the cycle at your own pace.