Klaviyo

Klaviyo is a powerful eCommerce marketing automation platform that enables businesses to run personalised email and SMS campaigns based on customer data.

Data-driven email and SMS marketing with deep segmentation.

Customer insights and predictive analytics to personalise messaging.

Seamless integrations with Shopify, Magento, and WooCommerce.

Klaviyo

Considerations

Klaviyo is designed for eCommerce brands that need automated, data-driven marketing campaigns to improve retention and sales.

Best for eCommerce brands using customer data

Klaviyo leverages real-time customer insights to send highly personalised emails and SMS messages that increase engagement.

Advanced segmentation and automation

With predictive analytics and AI-powered automation, Klaviyo enables hyper-targeted campaigns that drive repeat purchases.

Pricing scales with list size

Klaviyo offers powerful features, but pricing increases as contact lists grow, making cost management essential.

Best for:

  • eCommerce businesses needing data-driven email & SMS automation.
  • Brands wanting personalised, AI-powered marketing campaigns.
  • Businesses integrating with Shopify, WooCommerce, or Magento.
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Tips for new users

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Learn compound growth (free module)

Most teams grind for growth, but the best ones systemise it. In this step, you’ll see why a structured approach always beats random tactics. You’ll follow Random Rick, Specialist Steve, and Solid Sarah to understand how a system-driven growth approach can double revenue without doubling workload.

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Advanced tips for

Klaviyo

About the author

Portrait Ewoud Uphof by Maikel Thijssen

Ewoud Uphof

I’ve helped B2B service companies scale — not with random tactics, but with clear systems that align marketing and sales into one predictable growth engine. Built on 15 years of hands-on experience — helping teams move from random tactics to repeatable, scalable results.

15 years experience

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1,500 marketers trained since 2015

Exited 6 companies

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KlaviyoKlaviyo

Klaviyo

Klaviyo is a powerful eCommerce marketing automation platform that enables businesses to run personalised email and SMS campaigns based on customer data.

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