Tool review & tips

Lusha

Data provider for emails and numbers, handy for filling gaps in prospect lists before sequencing.

Lusha

What it does in 1 sentence

Lusha finds direct dials and email addresses for B2B leads, and pushes them straight into your CRM or outreach tool.

Lusha
Overview

Overview of

Lusha

You will love this tool when

You want fast, verified B2B contact data right where your team works.

Ideal for

Outbound sales and marketing teams that need high-quality leads without relying on slow list-building.

Pricing

Who is it for icon

Annual pricing

269

Who is it for icon

Monthly starting at

29.9

Use cases

Who is it for icon

Identify decision-makers with direct phone numbers and verified emails.

Who is it for icon

Build lead lists from LinkedIn and company domains.

Who is it for icon

Push enriched contact data to tools like HubSpot, Outreach or Salesforce.

Tools

Alternatives for

Lusha

Looking for other options? These are tools I've personally used with clients or tested extensively. Some might better suit your budget, tech stack, or team size. Consider this a shortlist if you need alternatives.

Outreach automation
Apollo
Tool

Apollo

Prospecting database with sequencing, handy for small teams that want leads and outreach in one place with basic enrichment.

Surfe
Tool

Surfe

Turns LinkedIn into your CRM interface, find and enrich contacts, then push leads and messages to HubSpot, Salesforce or Pipedrive without copy pasting.

Automation tools

How to automate with

Lusha

Tools like Zapier, n8n and Make.com are incredibly powerful, but they can feel overwhelming when you’re just getting started. Since you can connect almost anything, it’s hard to know where to begin.

Read my guide on automation
Zapier
Tool

Zapier

No code automation that connects apps and moves data, great for quick wins and alerts that save time.

n8n
Tool

n8n

Open source automation with nodes and self hosting, ideal when you need flexibility and privacy with strong workflows.

Make
Tool

Make

Visual automation platform that connects tools and moves data with control and scheduling.

What to consider

Considerations before you buy

Lusha

Learn the tool

Ultimate guide to using

Lusha

My personal notes on how to use this tool.

My personal review

My review of

Lusha

Playbooks

Lusha

is part of

Outreach automation

This tool is part of tactical playbooks that walk you through every stage of this engine. Read the full guides to learn how to implement the framework, set up your infrastructure, and execute the tactics that drive results.

See all playbooks
Playbook

Outreach automation

Pick a prospecting method and tidy data. Warm domains, protect deliverability, build short email and LinkedIn sequences, and route positive replies to the right owner with tasks in the CRM.

See playbook
Outreach automation
Growth wiki

Growth concepts explained in simple language

Key concepts and frameworks explained clearly. Quick reference when you need to understand a term, refresh your knowledge, or share with your team.

See entire growth wiki
Eyebrow title

UTMs

use case icon

Topic

Who is it for icon

Playbook

Track campaign performance precisely by appending parameters to URLs that identify traffic sources, mediums, and campaigns in your analytics.

Eyebrow title

SEO

use case icon

Topic

Who is it for icon

Playbook

Optimise your website and content to rank prominently in organic search results, capturing traffic without ongoing advertising spend.

Eyebrow title

Call-to-Action (CTA)

use case icon

Topic

Who is it for icon

Playbook

Craft clear, compelling prompts that drive specific user actions across platforms, from clicking through to converting.

Eyebrow title

Product-market fit

use case icon

Topic

Who is it for icon

Playbook

Achieve the state where your product solves a genuine, urgent problem for a defined market that's willing to pay and actively pulling your solution in.

Eyebrow title

Paid social advertising

use case icon

Topic

Who is it for icon

Playbook

Target prospects based on demographic, firmographic, and behavioural data, interrupting their social feeds with relevant offers and content.

Eyebrow title

Referral marketing

use case icon

Topic

Who is it for icon

Playbook

Turn satisfied customers into active promoters who systematically bring qualified prospects into your pipeline at near-zero acquisition cost.

Eyebrow title

Stages of awareness

use case icon

Topic

Who is it for icon

Playbook

Match your messaging to prospects' current awareness level—from problem-unaware to solution-aware—to speak directly to their mental state.

Eyebrow title

Inbound Marketing

use case icon

Topic

Who is it for icon

Playbook

Attract prospects through valuable content that solves real problems, building trust and generating qualified leads who approach you.

Course

Why most B2B marketers don't get the results they want

Most B2B marketers are either Random Ricks (trying everything) or Specialist Steves (obsessed with one channel). Generalists run tactics without strategy. Specialists hit channel ceilings. But there's a better way.

See entire course
Random Rick
Always-busy marketer

Tries everything at once. Posts on LinkedIn, runs ads, tweaks the website, chases referrals. Nothing compounds because nothing's consistent. Growth feels chaotic.

Specialist Steve
Single channel specialist

Obsessed with one tactic. 'We just need better ads' or 'SEO will fix everything.' Ignores the rest of the system. One strong engine can't carry a broken machine.

Solid Sarah
Full-funnel marketer

Finds the bottleneck. Fixes that first. Then moves to the next weakest link. Builds a system that's predictable, measurable and doesn't need 80-hour weeks.

Start for free

Sarah grows faster than Rick and Steve. Want to know how Solid Sarah does it?

Learn how she diagnoses bottlenecks, orchestrates the four engines, and drives predictable growth. Choose if you want to read or watch:

See full course
7-day mini-course in your inbox

Learn the system by email

Get practical frameworks delivered daily. Seven short emails explain how Sarah diagnoses bottlenecks, orchestrates the four engines, and builds systems that compound.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Watch module 1 for free

See the course in action

Free 45-minute video module from the full course. Watch how to diagnose your growth bottleneck and see exactly what the course platform looks like.

Other tools

More tools

See all tools
SurferSEO
Tool

SurferSEO

SEO writing tool that suggests terms and structure to help pages rank while keeping copy readable.

Taplio
Tool

Taplio

LinkedIn toolkit for ideas, scheduling and analytics, handy for consistent posting with a clean workflow.

SEMrush
Tool

SEMrush

SEO suite for keyword research, audits and content planning, useful for ongoing search work.

Mailshake
Tool

Mailshake

Simple cold email tool with sequences and tracking, good for lean outbound motions.

Lusha
Tool

Lusha

Data provider for emails and numbers, handy for filling gaps in prospect lists before sequencing.

Surfe
Tool

Surfe

Turns LinkedIn into your CRM interface, find and enrich contacts, then push leads and messages to HubSpot, Salesforce or Pipedrive without copy pasting.