Retention campaigns keep customers engaged. Send monthly value summaries, quarterly check-ins, feature announcements, best practice tips and success stories that remind them why they bought.

Health scoring predicts churn. Track product usage frequency, feature adoption breadth, support ticket sentiment, payment delays and engagement drop-offs. Score accounts red-yellow-green for prioritisation.
Build a retention framework that identifies why customers leave. Analyse churn patterns to find root causes. Create engagement campaigns. Score customer health to flag at-risk accounts early.
See playbook