Plan course structure that moves students from problem to solution. Script lessons clearly. Record with simple equipment. Edit efficiently. Package for platforms like Thinkific or Teachable.
Teachable hosts online courses with student management, payment processing, and basic marketing tools for educators monetising expertise.
Kajabi builds complete online course businesses with course hosting, website, email marketing, and sales funnels in one platform.
Thinkific hosts online courses with extensive customisation, marketing tools, and student community features for growing course businesses.
Tiago Forte
How to store research, briefs and ideas so you can reuse them later. A calm framework for notes that supports experiments and content.
David Jenyns
A step by step way to document and improve processes so the team delivers consistent results without heroics.
Jason Fried
Short essays that challenge default habits. Focus on product, talk to customers and cut pretend work.
Paul Jarvis
Lessons for keeping work simple and profitable. Focus on retention, systems and selective growth that preserves quality.
Your best leads go cold because you're not in their inbox when they're ready to buy. Nurture sequences solve the timing problem. Stay top of mind with automated follow-up that delivers value, handles objections, and keeps momentum alive between meetings, proposals, and decisions.
See playbook
Most customer research produces vague observations that sit in slides nobody reads. Proper research uncovers specific pain points, validates assumptions, and reveals what actually drives buying decisions. Learn to run research that produces actionable insights, not just interesting quotes.
See playbook
Most B2B websites confuse visitors instead of guiding them. Clear structure helps buyers self-educate, compare solutions, and decide to engage. Build pages that answer questions, establish credibility, and make taking the next step obvious.
See playbook
Broken tracking means flying blind. Proper implementation shows exactly which traffic converts, which campaigns deliver ROI, and where to double down. Measurement makes optimisation possible.
See playbook
The wrong tools waste money and create friction. The right tools compound productivity. Avoid vendor promises and feature bloat. Choose what actually fits your workflow, integrates cleanly, and grows with you.
See playbook
Create an outreach strategy that defines who to target. Configure domains and infrastructure properly. Build targeted lead lists. Write emails that sound human. Design multi-touch sequences.
See playbook
