Welcome flows are your first impression. Send 3-5 emails over 2 weeks that introduce your brand, share your best content, explain how you help and invite subscribers to take the next step.
Lead nurture moves prospects from awareness to consideration. Send 5-7 emails over 3-4 weeks that address pain points, share case studies, handle objections and surface prospects ready to talk.
Choose the right platform for your needs. Build infrastructure that lets automation scale. Implement lead scoring so sales focuses on hot prospects. Create sequences that educate and convert.
See playbook
All in one CRM with marketing, sales and service, strong when you want one system that teams adopt.
Email and automation platform with strong segmentation and conditional logic, good for B2B nurture when you need power without a full CRM migration.
Email marketing with basic automation and templates, easy for newsletters and simple nurture.
Messaging platform with fine control over events and segments, good for product led journeys and complex triggers.
