E-commerce platform for selling digital products simple store setup for creators selling courses, ebooks, or downloads without complex platforms.

Sellfy

What it does

Sellfy creates online stores for digital products with payment processing, delivery automation, and marketing tools built for creators and solopreneurs.

You will love this tool when

You're selling digital products like courses or ebooks, want a simple store without managing Shopify complexity, and need something live quickly.

Pricing

Who is it for icon

/ year

Who is it for icon

/ month

Use cases

Who is it for icon

Sell digital courses and downloadable content

Who is it for icon

Set up product pages with email marketing

Who is it for icon

Process payments and deliver files automatically

Ideal for

Creators monetising digital products, solopreneurs selling ebooks or templates, and anyone wanting e-commerce simpler than Shopify or WooCommerce.

Alternatives for

Sellfy

Looking for other options? These are tools I've personally used with clients or tested extensively. Some might better suit your budget, tech stack, or team size. Consider this a shortlist if you need alternatives.

How to choose your growth tools
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How to automate with

Sellfy

Tools like Zapier, n8n and Make.com are incredibly powerful, but they can feel overwhelming when you’re just getting started. Since you can connect almost anything, it’s hard to know where to begin.

Read my guide on automation
Zapier
Tool

Zapier

No-code automation connecting 5,000+ apps to move data and trigger actions excellent for quick wins when you need integrations that just work.

n8n
Tool

n8n

Open-source automation with self-hosting ideal when you need complete control, want to own infrastructure, or have technical teams building workflows.

Make
Tool

Make

Visual automation platform with advanced logic and error handling more powerful than Zapier when you need control over complex, branching workflows.

Considerations before you buy

Sellfy

Sellfy is purpose-built for digital products simpler than Shopify if you're not selling physical goods. Pricing starts around €19/month for basic stores. Compared to Gumroad, Sellfy gives you more control over branding and storefront design. Compared to Shopify, Sellfy is simpler and cheaper but less flexible for complex needs. The platform works when you want a straightforward digital storefront without learning e-commerce complexity. If you need physical product sales, inventory management, or complex checkout flows, use Shopify. If you just want to sell PDFs, courses, or digital downloads with minimal fuss, Sellfy delivers. Best for creators and solopreneurs, not scaling e-commerce businesses.

Ultimate guide to using

Sellfy

My personal notes on how to use this tool.

My review of

Sellfy

Playbooks

Sellfy

is part of

How to choose your growth tools

This tool is part of tactical playbooks that walk you through every stage of this engine. Read the full guides to learn how to implement the framework, set up your infrastructure, and execute the tactics that drive results.

Playbook

How to choose your growth tools

The wrong tools waste money and create friction. The right tools compound productivity. Avoid vendor promises and feature bloat. Choose what actually fits your workflow, integrates cleanly, and grows with you.

See playbook
How to choose your growth tools

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