Measure the percentage of customers who stop paying to identify retention problems and calculate the true cost of growth in subscription businesses.
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Measure the percentage of customers who stop paying to identify retention problems and calculate the true cost of growth in subscription businesses.
Key concepts and frameworks explained clearly. Quick reference when you need to understand a term, refresh your knowledge, or share with your team.
Meet Random Rick, Specialist Steve and Solid Sarah. See three approaches to growth and why only one compounds. Understand the model that shows how improvements multiply. Apply systematic thinking to double revenue.
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