Lead routing

Route qualified leads to the right salesperson instantly based on company size, region, and lead source to ensure fast, relevant follow-up.

Lead routing

Introduction

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Lead routing

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Related topic

Marketing funnel

Your website, email flows, and remarketing all work together like a mousetrap. Build clear landing pages that convert, automation that nurtures leads, and a machine that drives discovery calls without you chasing people. Stop leaking leads halfway through.

Lead routing

Other playbooks

Audience targeting and segmentation

Audience targeting and segmentation

Define exactly who to target by building ICP criteria, audience segments, and account lists that focus your spend on prospects most likely to convert.

Sales follow-up sequences

Sales follow-up sequences

Keep deals moving forward with automated outreach cadences, task reminders, and nurture sequences that prevent leads from going cold.

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