Client onboarding

Onboard new customers with structured flows that set clear expectations, deliver early wins, and establish the patterns that drive long-term retention.

Client onboarding

Introduction

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Client onboarding

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Related topic

Customer value

Acquiring customers is expensive. Keeping them is where margins improve. What would happen if none of your customers left? Build feedback loops, long-term relationships, retention programmes that reduce churn, and upsell frameworks that grow account value without being pushy.

Client onboarding

Other playbooks

Audience targeting and segmentation

Audience targeting and segmentation

Define exactly who to target by building ICP criteria, audience segments, and account lists that focus your spend on prospects most likely to convert.

Sales follow-up sequences

Sales follow-up sequences

Keep deals moving forward with automated outreach cadences, task reminders, and nurture sequences that prevent leads from going cold.

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