Justuno captures email addresses and reduces abandonment through pop-ups, banners, and exit-intent offers with advanced targeting and testing.

Justuno

What it does

Justuno creates pop-ups, banners, and exit-intent offers to capture emails, promote offers, and reduce cart abandonment with sophisticated targeting.

You'll love

You want more control over on-site promotions than basic pop-up tools provide, with targeting by behaviour, traffic source, and customer segment.

Pricing

Who is it for icon

412

/ year

Who is it for icon

39

/ month

Use cases

Who is it for icon

Capturing emails with targeted exit-intent pop-ups

Who is it for icon

Promoting offers to specific traffic sources

Who is it for icon

Reducing cart abandonment with timed incentives

Ideal for

E-commerce stores optimising for conversions, B2B sites capturing leads, marketers running complex promotional campaigns across visitor segments.

Alternatives for

Justuno

Looking for other options? These are tools I've personally used with clients or tested extensively. Some might better suit your budget, tech stack, or team size. Consider this a shortlist if you need alternatives.

B2B website foundations
HubSpot
Tool

HubSpot

All in one CRM with marketing, sales and service, strong when you want one system that teams adopt.

How to automate with

Justuno

Tools like Zapier, n8n and Make.com are incredibly powerful, but they can feel overwhelming when you’re just getting started. Since you can connect almost anything, it’s hard to know where to begin.

Read my guide on automation
Zapier
Tool

Zapier

No-code automation connecting 5,000+ apps to move data and trigger actions excellent for quick wins when you need integrations that just work.

n8n
Tool

n8n

Open-source automation with self-hosting ideal when you need complete control, want to own infrastructure, or have technical teams building workflows.

Make
Tool

Make

Visual automation platform with advanced logic and error handling more powerful than Zapier when you need control over complex, branching workflows.

Considerations before you buy

Justuno

Justuno is the sophisticated pop-up tool more powerful than basic tools but less overwhelming than full personalisation suites. The targeting capabilities are genuinely useful for showing different offers to different segments. The analytics show which pop-ups actually convert. The templates reduce design work. Pricing starts around $29/month for small traffic. Compare against: OptinMonster for similar capability, Privy for e-commerce focus, or Sumo for free basic features. Choose Justuno when you've proven that on-site promotions work and need more sophisticated targeting than basic tools provide. The Shopify integration is solid. The learning curve is moderate expect time investment to use targeting properly. Best for companies with traffic volume where segment-specific promotions justify the complexity over simple pop-ups.

Ultimate guide to using

Justuno

My personal notes on how to use this tool.

My review of

Justuno

Playbooks

Justuno

is part of

B2B website foundations

This tool is part of tactical playbooks that walk you through every stage of this engine. Read the full guides to learn how to implement the framework, set up your infrastructure, and execute the tactics that drive results.

Playbook

B2B website foundations

Most B2B websites confuse visitors instead of guiding them. Clear structure helps buyers self-educate, compare solutions, and decide to engage. Build pages that answer questions, establish credibility, and make taking the next step obvious.

See playbook
B2B website foundations

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