LTV deep dive

LTV deep dive

Introduction

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LTV deep dive

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Related topic

Customer value

Acquiring customers is expensive. Keeping them is where margins improve. What would happen if none of your customers left? Build feedback loops, long-term relationships, retention programmes that reduce churn, and upsell frameworks that grow account value without being pushy.

LTV deep dive

Other playbooks

Hubspot for managers

Hubspot for managers

Use HubSpot to manage your team, track performance, and report to leadership with confidence. Set goals, build forecasts, create dashboards, and coach your team using data instead of guesswork.

Hubspot basics

Hubspot basics

Get your HubSpot account properly set up from day one. Configure teams, users, domain, tracking, brand assets, and essential integrations so your marketing and sales data flows correctly from the start.

LinkedIn advertising

LinkedIn advertising

Automation

Automation

Identify repetitive tasks draining time and build workflows that run without you. Use HubSpot and Zapier to automate lead routing, follow-ups, notifications, and data entry.

Weekly scorecard

Weekly scorecard

Set up and run the weekly 12-metric review across all four growth engines. Structure the meeting, assign ownership, use traffic lights, and escalate issues that need attention.

Dashboard setup

Dashboard setup

Build a reporting dashboard that tracks the 12 growth metrics across all four engines. Choose the right tool, structure views correctly, and make data actionable weekly.

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