AI note taker that records meetings, creates notes and pushes them to the CRM so follow up is clear.
Fireflies.ai joins your calls and turns conversations into searchable transcripts and action items.
You want to stop taking notes during meetings and still remember everything discussed.
Growth teams who want fast transcripts and highlights from internal calls
Annual pricing
€
120
Monthly starting at
€
18
Automatically capture Zoom or Google Meet calls.
Summarise key decisions and next steps.
Search meeting history for follow-up details.
Looking for other options? These are tools I've personally used with clients or tested extensively. Some might better suit your budget, tech stack, or team size. Consider this a shortlist if you need alternatives.
On device transcription for audio and video, quick and private, useful for notes and content.
AI assistant that helps with research, outlines and rewrites, useful for speed and quality when paired with clear prompts and checks.
Tools like Zapier, n8n and Make.com are incredibly powerful, but they can feel overwhelming when you’re just getting started. Since you can connect almost anything, it’s hard to know where to begin.
No code automation that connects apps and moves data, great for quick wins and alerts that save time.
Open source automation with nodes and self hosting, ideal when you need flexibility and privacy with strong workflows.
Visual automation platform that connects tools and moves data with control and scheduling.
Fireflies.ai records, transcribes and analyses conversations so that teams can work smarter. The sections below show how it helps sales, marketing, product research and collaboration, and how it integrates with the tools you already use.
Capture every call
Fireflies joins Zoom, Google Meet, Microsoft Teams and Webex calls, records each session and transcribes it in real time. Afterward, an AI summary highlights decisions and next steps.
Follow up and CRM automation
The integration logs summaries, transcripts and action items to Salesforce or HubSpot, creating tasks or new records automatically. Reps spend more time selling and less time on admin.
Sales intelligence and coaching
Conversation intelligence tags objections, competitor mentions and talk ratios. Managers can coach from summaries instead of rewatching full recordings.
Voice of customer captured
Customer interviews, focus groups and support calls are transcribed verbatim. Search transcripts for keywords or themes to inform messaging.
Faster content and campaign planning
Brainstorm and webinar sessions become instant summaries. AI tools can draft blog posts or social updates, shrinking the content cycle.
Campaign feedback and iteration
Meeting summaries document creative decisions and results, giving the team a consistent reference. Sentiment analysis gauges audience reaction.
Hands-free note taking
Fireflies records user interviews, letting researchers focus on empathy rather than typing. Summaries list pain points and feature requests within minutes.
Structured insights and analysis
AI apps extract themes, build persona drafts and surface sentiment. Researchers spend less time coding transcripts and more time on insights.
Collaboration and knowledge sharing
Send interview summaries to Confluence or create Trello tasks directly from transcripts. Everyone accesses the same evidence when making product decisions.
Meeting memory for the whole team
Stand-ups, retros and project syncs become searchable archives. Colleagues who miss a session can read the summary rather than arranging another call.
Focus on the discussion, not on notes
Custom templates structure summaries so that key points, decisions and tasks are always clear and consistent.
Team analytics and improvement
Metrics such as speaker talk time encourage balanced participation, while AI detected action items ensure ownership is assigned.
My personal notes on how to use this tool.
Fireflies.ai records, transcribes and analyses conversations so that teams can work smarter. The sections below show how it helps sales, marketing, product research and collaboration, and how it integrates with the tools you already use.
Capture every call
Fireflies joins Zoom, Google Meet, Microsoft Teams and Webex calls, records each session and transcribes it in real time. Afterward, an AI summary highlights decisions and next steps.
Follow up and CRM automation
The integration logs summaries, transcripts and action items to Salesforce or HubSpot, creating tasks or new records automatically. Reps spend more time selling and less time on admin.
Sales intelligence and coaching
Conversation intelligence tags objections, competitor mentions and talk ratios. Managers can coach from summaries instead of rewatching full recordings.
Voice of customer captured
Customer interviews, focus groups and support calls are transcribed verbatim. Search transcripts for keywords or themes to inform messaging.
Faster content and campaign planning
Brainstorm and webinar sessions become instant summaries. AI tools can draft blog posts or social updates, shrinking the content cycle.
Campaign feedback and iteration
Meeting summaries document creative decisions and results, giving the team a consistent reference. Sentiment analysis gauges audience reaction.
Hands-free note taking
Fireflies records user interviews, letting researchers focus on empathy rather than typing. Summaries list pain points and feature requests within minutes.
Structured insights and analysis
AI apps extract themes, build persona drafts and surface sentiment. Researchers spend less time coding transcripts and more time on insights.
Collaboration and knowledge sharing
Send interview summaries to Confluence or create Trello tasks directly from transcripts. Everyone accesses the same evidence when making product decisions.
Meeting memory for the whole team
Stand-ups, retros and project syncs become searchable archives. Colleagues who miss a session can read the summary rather than arranging another call.
Focus on the discussion, not on notes
Custom templates structure summaries so that key points, decisions and tasks are always clear and consistent.
Team analytics and improvement
Metrics such as speaker talk time encourage balanced participation, while AI detected action items ensure ownership is assigned.
Fireflies.ai records, transcribes and analyses conversations so that teams can work smarter. The sections below show how it helps sales, marketing, product research and collaboration, and how it integrates with the tools you already use.
Capture every call
Fireflies joins Zoom, Google Meet, Microsoft Teams and Webex calls, records each session and transcribes it in real time. Afterward, an AI summary highlights decisions and next steps.
Follow up and CRM automation
The integration logs summaries, transcripts and action items to Salesforce or HubSpot, creating tasks or new records automatically. Reps spend more time selling and less time on admin.
Sales intelligence and coaching
Conversation intelligence tags objections, competitor mentions and talk ratios. Managers can coach from summaries instead of rewatching full recordings.
Voice of customer captured
Customer interviews, focus groups and support calls are transcribed verbatim. Search transcripts for keywords or themes to inform messaging.
Faster content and campaign planning
Brainstorm and webinar sessions become instant summaries. AI tools can draft blog posts or social updates, shrinking the content cycle.
Campaign feedback and iteration
Meeting summaries document creative decisions and results, giving the team a consistent reference. Sentiment analysis gauges audience reaction.
Hands-free note taking
Fireflies records user interviews, letting researchers focus on empathy rather than typing. Summaries list pain points and feature requests within minutes.
Structured insights and analysis
AI apps extract themes, build persona drafts and surface sentiment. Researchers spend less time coding transcripts and more time on insights.
Collaboration and knowledge sharing
Send interview summaries to Confluence or create Trello tasks directly from transcripts. Everyone accesses the same evidence when making product decisions.
Meeting memory for the whole team
Stand-ups, retros and project syncs become searchable archives. Colleagues who miss a session can read the summary rather than arranging another call.
Focus on the discussion, not on notes
Custom templates structure summaries so that key points, decisions and tasks are always clear and consistent.
Team analytics and improvement
Metrics such as speaker talk time encourage balanced participation, while AI detected action items ensure ownership is assigned.
This tool is part of tactical playbooks that walk you through every stage of this engine. Read the full guides to learn how to implement the framework, set up your infrastructure, and execute the tactics that drive results.
Create battle cards that position you against competitors. Develop case studies that prove results. Build ROI calculators. Write objection handling scripts. Design sales decks that advance deals.
See playbook
Key concepts and frameworks explained clearly. Quick reference when you need to understand a term, refresh your knowledge, or share with your team.
Topic
Playbook
Block extended time for cognitively demanding tasks requiring sustained focus, maximising valuable output whilst minimising shallow distractions.
Topic
Playbook
Prioritise tasks systematically by sorting them into urgent-important quadrants, focusing effort on high-impact activities.
Topic
Playbook
Systematically rank projects and opportunities using objective frameworks, ensuring scarce resources flow to highest-impact work.
Topic
Playbook
Focus effort on the 20% of activities that drive 80% of results, systematically eliminating low-yield work to maximise output per hour invested.
Topic
Playbook
Navigate competing priorities and secure buy-in by systematically understanding, influencing, and aligning internal decision-makers toward shared goals.
Topic
Playbook
Clear mental clutter by transferring all thoughts, tasks, and ideas onto paper or screen, creating space for focused work.
Most B2B marketers are either Random Ricks (trying everything) or Specialist Steves (obsessed with one channel). Generalists run tactics without strategy. Specialists hit channel ceilings. But there's a better way.
Tries everything at once. Posts on LinkedIn, runs ads, tweaks the website, chases referrals. Nothing compounds because nothing's consistent. Growth feels chaotic.
Obsessed with one tactic. 'We just need better ads' or 'SEO will fix everything.' Ignores the rest of the system. One strong engine can't carry a broken machine.
Finds the bottleneck. Fixes that first. Then moves to the next weakest link. Builds a system that's predictable, measurable and doesn't need 80-hour weeks.
Learn how she diagnoses bottlenecks, orchestrates the four engines, and drives predictable growth. Choose if you want to read or watch:
Get practical frameworks delivered daily. Seven short emails explain how Sarah diagnoses bottlenecks, orchestrates the four engines, and builds systems that compound.
Free 45-minute video module from the full course. Watch how to diagnose your growth bottleneck and see exactly what the course platform looks like.
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Flexible tables meet databases, great for content calendars, asset libraries and light workflows that need structure and simple automation.
AI note taker that records meetings, creates notes and pushes them to the CRM so follow up is clear.
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