Identify what you do better or differently that competitors can't easily copy to defend margins and win customers consistently over time.
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Identify what you do better or differently that competitors can't easily copy to defend margins and win customers consistently over time.
Key concepts and frameworks explained clearly. Quick reference when you need to understand a term, refresh your knowledge, or share with your team.
Without clear strategy, every tactic feels like a guess. Define who you're for, what problem you solve, and how each touchpoint moves them closer to buying. Turn scattered efforts into a coherent system where marketing, sales, and product pull in the same direction.
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