UTMs

Track campaign performance with clear and precise UTM tagging.

Use parameters to differentiate campaigns.

Analyse traffic sources effectively.

Improve ROI by understanding attribution.

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What are utms?

UTMs are tracking codes added to URLs to measure the effectiveness of campaigns. For example, tracking clicks on ads or social media posts.

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Direct Traffic

Drive more direct traffic by building audience loyalty and brand recognition.

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Click-through-rate

Optimise CTR to improve engagement and drive actionable user responses.

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Product-market fit

Validate your product's value proposition to align with market demands.

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Lean Analytics

Lean Analytics

Use data to identify key metrics, test strategies, and drive smarter decisions for consistent growth.

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Hacking growth
Sean Ellis

Learn the growth hacking frameworks that power today’s fastest-growing companies by testing, iterating, and optimising strategies.

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Analytics

Explore analytics and reporting tools that provide insights to help you make data-driven business decisions.

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Analytics
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